Today at Story Empire, Staci Troilo shares an information-packed post on how to put together a professional news release. Part two of her excellent series on Author Media Kits, it’s loaded with tips and great advice!
Ciao, SEers. As promised, I’m continuing my exploration of the author media kit. (If you missed that post or want a refresher before continuing, click here.)
Today, we’re going to talk about the news release. (Press Release is an outdated term referring to the press that prints newspapers. That technology has modernized and we submit our release to more than just newspapers these days, so the name has been changed to News Release to reflect those changes.)
Authors can certainly submit their own news releases to the media, but I’ve found some elitist organizations still don’t accept indie authors as credible and talented artists, and therefore disregard announcements from them. Because of this bias, if at all possible, have your publisher or a professional organization submit the release on your behalf. However, if you have a kick-butt release and media kit, or if you find progressive organizations…
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From the Pen of Mae Clair 
Love this series of posts!
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Thanks, Sue.
And thanks for the reblog, Mae.
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My pleasure. It’s such a great series!
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Me too!
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These posts have been full of such great information!
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It’s great to know you’ve been enjoying them, Jan!
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Thank you for sharing the rest of Staci’s kit plan, Mae. Very useful!
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It’s great information, and I’m taking notes. Thanks for sharing her post 🙂
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I still need to work on my own media kit. I’ve started one, but it still has elements missing from it.
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You’re ahead of me, Kev. I need to get busy and put something together!
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Really? You do surprise me, Mae! 😇
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My to-do list has mutated, LOL!
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It’ll end up in one of your novels then. Lol
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Surely! heeheeee! 😀
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